# Immutable

> Supercharge your game's growth

Immutable is a growth and blockchain infrastructure platform for game studios. It helps studios acquire and engage players through audience data tools, player wallets, and an Ethereum Layer 2 network.

Immutable is a growth and blockchain infrastructure platform for game studios. It combines audience data, automated marketing, and player identity tools with an Ethereum Layer 2 network built for games. Studios use it to find players, learn which sources produce paying users, and add onchain ownership to their games.
Its growth tools capture audience data from game pages, quests, and email sign-ups, then resolve it into player profiles. AI-driven campaigns reach players across email and messaging channels, while cross-channel attribution links marketing activity to paying players. The blockchain side is EVM-compatible, sponsors gas fees so players do not pay for transactions, and integrates natively with major game engines.
The product line is grouped around growth, player accounts, and chain infrastructure. Immutable Audience handles audience and campaign data, Immutable Passport provides player wallets and a single account across connected games, and Immutable Chain is the network, with marketplace, checkout, and developer data tools built on top. It is used by game studios, game developers, and players across games built on the network.

- Type: Company
- Sector: Gaming
- Status: Active
- Founded: 2018-01-01
- Profile: https://thegrid.id/profiles/immutable

## Products

- [Immutable Audience](https://thegrid.id/profiles/immutable): Immutable Audience is a customer engagement platform for game studios that turns player data into marketing profiles. It captures emails, social accounts, and wishlist actions from game pages and quests, then runs AI-personalized campaigns across email, messaging, and push channels based on behavior and predicted spending. Cross-channel attribution shows which sources produce paying players, and a creator tool tracks influencer impact. (Customer Engagement Platform, Live)
- [Immutable Chain](https://thegrid.id/profiles/immutable): Immutable Chain is an EVM-compatible Layer 2 blockchain on Ethereum built for games. It processes transactions on the network and posts validity proofs to Ethereum, with gas sponsorship so players do not pay transaction fees. It is the base for Immutable's marketplace, checkout, and data tools for game developers. (L2, Live, Main Product)
- [Immutable Passport](https://thegrid.id/profiles/immutable): Immutable Passport is a self-custodial embedded wallet and player identity product for games. Players sign in with email or social accounts and a wallet is created automatically, with no seed phrases or browser extensions. It gives players one account across connected games, with sponsored transaction fees, in-game asset management, trading, and account abstraction support. (Embedded Wallet, Live)
- [Immutable Checkout](https://thegrid.id/profiles/immutable): Immutable Checkout is a payments infrastructure and orchestration toolkit for games and marketplaces. It combines fiat on-ramps, token swaps, bridging, and primary sales behind configurable widgets, with smart routing that guides players through each step without leaving the game. Studios use it to let players add funds and complete asset purchases in a single flow. (Payments Infrastructure & Orchestration, Live)
- [Immutable Orderbook](https://thegrid.id/profiles/immutable): Immutable Orderbook is a decentralized trading protocol for NFTs that shares listed orders across all connected marketplaces on Immutable Chain. Listings from any participating game or marketplace are visible to buyers everywhere, pooling liquidity without sellers listing on multiple platforms. It enforces creator royalties and pre-approves major marketplace contracts through an operator allowlist. (Decentralised Exchange, Live)
- [Immutable Play](https://thegrid.id/profiles/immutable): Immutable Play is a questing platform where players find games on Immutable Chain and earn rewards through quests, events, and leaderboards. Players complete game-specific and ecosystem-wide quests tied to a cross-game loyalty program. Studios publish quests through the portal to drive player acquisition and engagement before and after launch. (Questing Platform, Live)
- [Immutable Hub](https://thegrid.id/profiles/immutable): Immutable Hub is a web-based developer console for studios building on Immutable's products. It manages projects, API keys, and wallet clients, deploys smart contracts from preset templates without code, and distributes testnet tokens. Studios also configure audience, checkout, and marketplace features through it and reach live developer support and documentation. (Developer Tooling, Live)
- [Immutable Asset Contracts](https://thegrid.id/profiles/immutable): Immutable Asset Contracts is a library of pre-built, audited smart contract templates for creating and managing in-game assets on Immutable Chain. The templates cover unique NFTs such as characters, weapons, and land, stackable items and editions, and in-game currencies, with creator royalty enforcement and operator allowlists. Studios deploy them without contract code through Immutable Hub, and they connect to the Orderbook and minting API. (Blockchain Gaming Infrastructure, Live)
- [Immutable Indexer](https://thegrid.id/profiles/immutable): Immutable Indexer is an API service that provides indexed on-chain data from Immutable Chain through endpoints and webhooks. Developers query asset ownership, transaction history, marketplace activity, and account balances without running their own blockchain infrastructure. Real-time event subscriptions support applications that need live on-chain updates. (OnChain Data API, Live)
- [Immutable Explorer](https://thegrid.id/profiles/immutable): Immutable Explorer is a Block Explorer for Immutable Chain that lets users look up transactions, addresses, tokens, and smart contracts. It indexes on-chain activity and shows token holders, balances, and verified contract code in a searchable web interface. Developers and players use it to confirm that transactions, transfers, and contract deployments have settled on the network. (Block Explorer, Live)

## Assets

- [Immutable X (IMX)](https://thegrid.id/profiles/immutable): IMX is the native token of Immutable Chain, a Layer 2 network on Ethereum. It is used for paying gas fees, staking for ecosystem rewards, and voting on governance proposals. A protocol fee mechanism distributes a share of transaction fees in IMX to active stakers, tying network usage to holder rewards. (Native)
- [Wrapped IMX (WIMX)](https://thegrid.id/profiles/immutable): WIMX is a wrapped ERC-20 version of native IMX on Immutable Chain. It lets IMX be used in applications that require an ERC-20 interface, such as liquidity provision and token swaps. Users wrap and unwrap through the Immutable Toolkit, and withdrawals to Ethereum accept either form and deliver ERC-20 IMX. (Wrapped Tokens)

## Links

- [Main](https://www.immutable.com)
- [Documentation](https://docs.immutable.com/docs/immutable)
- [Blog](https://www.immutable.com/blog)
- [Privacy policy](https://www.immutable.com/legal/privacy-policy)
- [Terms of Service](https://www.immutable.com/legal/terms-of-service)
- [Whitepaper](https://assets.website-files.com/646557ee455c3e16e4a9bcb3/6499367de527dd82ab7475a3_Immutable%20Whitepaper%20Update%202023%20(3).pdf)
- [Twitter / X](https://x.com/Immutable)
- [Discord](https://discord.com/invite/immutable-play)
- [Reddit](https://www.reddit.com/r/ImmutableX)
- [LinkedIn](https://www.linkedin.com/company/immutable-1)
- [YouTube](https://www.youtube.com/channel/UCR_WlrGou7hm0ACXYpldcuA/featured)
- [GitHub](https://github.com/immutable)
- [Instagram](https://www.instagram.com/lifeatimmutable)

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