# LFJ > The onchain trading platform for winners LFJ helps users trade digital assets across blockchains by providing a decentralized exchange with aggregation, lending, and token launch capabilities. LFJ helps DeFi users trade digital assets by providing a decentralized exchange platform across Avalanche, Solana, and other blockchains. Users can swap tokens through aggregated liquidity, discover trending tokens with integrated screening tools, and access lending and borrowing through the Banker Joe protocol. The platform combines traditional AMM functionality with concentrated liquidity through its Liquidity Book technology and enables token creation via Token Mill on Solana. LFJ was rebranded from Trader Joe in September 2024. - Type: Company - Sector: Finance - Status: Active - Founded: 2021-06-01 - Profile: https://thegrid.id/profiles/lfj ## Products - [Token Mill](https://thegrid.id/profiles/lfj): Token Mill is a token creation platform on Solana utilizing bonding curve automated market maker technology. The platform enables customizable token launches with configurable pricing functions, fee distribution between creators and stakers, and integrated vesting mechanisms while maintaining liquidity through permanent on-chain pools. (Launch Pad, Live) - [LFJ](https://thegrid.id/profiles/lfj): LFJ is a decentralized exchange platform enabling token swaps across blockchains through automated market maker technology and liquidity aggregation. The system routes trades through multiple liquidity sources to optimize pricing while providing integrated trading tools including limit orders, stop-loss functionality, and portfolio tracking with automated profit and loss calculations. (Decentralised Exchange, Live, Main Product) - [Banker Joe](https://thegrid.id/profiles/lfj): Banker Joe is a decentralized lending protocol enabling non-custodial borrowing and lending through overcollateralized liquidity pools. The system uses algorithmic interest rates based on supply and demand dynamics, integrates Chainlink price feeds for collateralization monitoring, and distributes protocol fees to token stakers. (Decentralised Borrowing & Lending, Live) ## Assets - [JOE (JOE)](https://thegrid.id/profiles/lfj): JOE is the governance token of LFJ, used to vote in governance proposals and earn rewards through staking. Holders can stake JOE into sJOE to earn a portion of the platform's trading fees, including fees from lending interest and liquidations. The platform implements a vote-escrowed veJOE system where locking tokens for extended periods grants enhanced governance rights and boosted farming rewards. (Governance) ## Links - [Main](https://lfj.gg) - [Documentation](https://docs.lfj.gg) - [Media Kit/branding](https://docs.lfj.gg/additional-information/brand-and-ecosystem-information/brand_assets_6825424) - [Privacy policy](https://lfj.gg/privacy) - [Terms of Service](https://lfj.gg/tos) - [Twitter / X](https://x.com/LFJ_gg) - [Discord](https://discord.com/invite/LFJ) - [Twitter / X](https://x.com/token_mill) - [YouTube](https://www.youtube.com/@LFJ_gg) - [Substack](https://joecontent.substack.com) - [GitHub](https://github.com/lfj-gg) ## Legal This data is provided under two licensing models. Model 1 - open data. The open data core is licensed under the Open Database License (ODbL) — a copyleft/share-alike license allowing free use, modification, and sharing for any purpose. Attribution is required: include "Powered by The Grid" linking to https://thegrid.id wherever the data is used. Derivative databases must be shared under ODbL terms. Trademarks, logos, and brand names (marked "Special TPIP") are not covered by the ODbL. For ML/AI use: training datasets that substantially extract ODbL data are Derivative Databases and must be shared under ODbL if publicly used; models must be attributed in documentation. Model 2 - commercial licenses. The Grid Data Service (TGDS) is also available as a commercial license. See [Web Services Terms](https://about.thegrid.id/legal/web-services-terms) for commercial use that is not covered by the open data service. The following applies to both licensing models. - All data is provided AS IS with no guarantees of accuracy. - The Grid does not provide investment, legal, or tax advice, and - a project's presence in The Grid's data does not imply endorsement. - [Data Licensing & Disclaimers](https://about.thegrid.id/legal/data-licensing-and-disclaimers): Licensing models and disclaimers - [Open Data (ODbL)](https://about.thegrid.id/legal/open-data): Open Database License terms and scope for The Grid's open data service. - [Attribution Guidelines](https://about.thegrid.id/legal/open-data-attribution-guidelines): How to attribute The Grid's data when using the open data service. - [Web Services Terms](https://about.thegrid.id/legal/web-services-terms): commercial Terms for using data services. - [All Legal Documents](https://about.thegrid.id/legal): Full index of terms, policies, and disclosures ## Optional - [TGS Field Descriptions](https://github.com/The-Grid-Data/workspace-public/blob/main/references/tgs-field-descriptions.md): Schema field definitions for The Grid's data model - [TGS JSON Structure](https://github.com/The-Grid-Data/workspace-public/blob/main/references/tgs-json-structure.md): Data model structure and relationships - [Product Type Definitions](https://github.com/The-Grid-Data/workspace-public/blob/main/references/product-type-definitions.md): Definitions for each product type - [Product Type Classification](https://github.com/The-Grid-Data/workspace-public/blob/main/references/product-type-classification.md): Guide for classifying products into types - [Grid MCP Guide](https://github.com/The-Grid-Data/workspace-public/blob/main/grid-search/skills/grid-query/references/grid-mcp-guide.md): How to query The Grid programmatically via MCP